Everyone these days talks about going “green.” But what, exactly, does that mean? The phrase itself is used so loosely and covers a large range of topics, that it’s hard to pinpoint exactly what makes a green company “green.” In the simplest of terms, green means earth or eco-friendly. Therefore a green company is one that employs the use of practices, principles, and policies in order to provide a product which will positively impact the environment. This can mean they’re trying to have as little negative impact as possible or they’re specifically making a product or offering a service that truly improves our environment.
Guidelines for Creating a Green Company in Trinidad, CO
The basic guideline for creating a green company is called the triple bottom line. This guideline dictates that ecological and social effects be taken into consideration and often put ahead of profits when making a product/service. A model Trinidad green company functions on three axes: people, planet and profit.
What Ecological Considerations Should Trinidad Green Companies Make?
Pollution prevention. Work to minimize the quantity of toxins used in a product as well as proper mitigation of toxins at the conclusion of the manufacturing/cultivating process.
Recycling. The decrease in waste is emphasized throughout the entire process. Waste from the actual creation of a product and also from staff is limited. Recycled materials are used when appropriate and the product itself should be easily recycled.
Water and energy conservation. The quantity of water and energy used during distribution and manufacturing are kept to a minimum. The usage of either of these sources is done so in a reserved and strategic manner. This can prove to be particularly beneficial for a company as energy costs run high. Alternative, renewable sources of energy allow a company to keep overhead low and waste and pollution at a minimum.
Sourcing. Truly green companies in Trinidad, Colorado source their products from green suppliers and make usage of natural or organic raw materials. This in turn helps support the green community at large, pre-established Trinidad green companies and encourages other businesses to look at going green.
Green Business Trends in Trinidad
Green marketing. Also referred to as greenwashing, the term refers to spinning PR to make a company appear eco-friendly. Shoppers be forewarned. To ensure authenticity, do your own research.
Green buildings. Once an unavoidable cause of negative environmental impact, with the help of government incentives more green companies in Trinidad are building (or re-building) their offices to be environmentally friendly.
Managing e-waste. A growing number of green companies are educating themselves on how to properly recycle and dispose of office electronics in Trinidad, CO.
Transparency. Given the recent trend of greenwashing, authentically green companies are educating their consumer about their product from beginning to end in an effort to help them make the decision. Information about where the product is acquired from and what vendors the company deals with, is readily and eagerly shared with everyone.
Popular Types of Green Companies in Trinidad
- Thrift/clothing retailers.
- Green construction
- Lodging (motels, camping parks, etc.)
- Transportation (ZipCar, Honda, etc.)
- Energy (solar, wind, biodiesel, etc.)